International Journal of Humanities and Social Science

ISSN 2220-8488 (Print), 2221-0989 (Online)

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Original Research Article | Open Access | Peer Reviewed update icon Check for updates

The Future of AI in the Media

Dr. Afrah Mulla Ali Email
Abstract

This integrative literature review considers the question of whether, and to what degree, the use of artificial intelligence by digital media companies impacts on their perceived reliability, honesty, and trustworthiness. The study includes some aspects of social media and the issue of the creation of “Fake News” and “Deepfakes” – which could not be created without artificial intelligence. There is also a brief examination of Fear of Missing Out, which has links to artificial intelligence, social media, and mainstream media. The study concludes that, if digital media platforms wish to maintain their integrity and trustworthiness, they need to take some action – two possibilities are suggested, although these are neither exhaustive nor exclusive.

Full Text: PDF   |   DOI: https://doi.org/10.30845/ijhss.v15p39
Article History:
Received: 7 August 2025 | Accepted: 16 September 2025 | Published: 22 September 2025
Reviewer(s): Dr. Olaleye Yetunde, University of Westminster, London, United Kingdom. ORCID iD: https://orcid.org/0009-0007-4617-6625.
Email: [email protected], [email protected]
PhD Candidate Talal Mulla Ali, Brunel University of London, United Kingdom. ORCID iD: https://orcid.org/0009-0001-6356-380X.
Email: [email protected]
Address for Correspondence: Dr. Afrah Mulla Ali, Professor in the university of Kuwait translator and interpreter of Spanish Arabic and Vice Versa editor in Kuna (Kuwait Agency News).
[email protected]
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