International Journal of Humanities and Social Science

ISSN 2220-8488 (Print), 2221-0989 (Online) 10.30845/ijhss

Electoral Slogans in Jordan: A Translational and Political Analysis
Dr. Bakri Al-Azzam, Dr. Amin A. Al-Azzam, Rasha Khalil, Ruba Taiseer

Electoral slogans have been widely used in Jordanian streets since the beginning of the democratic life in the kingdom in 1989. One of the goals of such slogans is to attract people's attention and thus encourage them to vote. It should be pointed out that not enough studies have been linguistically and translationally conducted on Jordanian political slogans. Therefore, this study stems its significance of possibly being one of the first studies that are accomplished in this field. The main aim of the study is to investigate the various perspectives of Jordanian electoral slogans; i.e. the cultural, political, social, linguistic and translational viewpoints that the slogans resemble. The slogans will be thoroughly and deeply analyzed in this study by shedding light on the translational problematic areas that translators and translation scholars alike encounter when dealing with such a field of study. The socio-cultural, political, linguistic, religious, and translational dimensions of the slogans will be discussed in order to trigger the translation challenges of Jordanian political slogans.

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